This post is primarily for the sake of my subscribers, but anyone who is interested is welcome to read it too. (I guess if you put something on the internet, you can’t really control who reads it.)
You may have noticed that lately the types of topics I cover on this blog have shifted. I’ve intentionally been testing the waters, and I think I’m ready to publically share the changes of direction ahead for Help Me Travel Cheap.
1. The primary focus of this blog is going to shift towards helping people use credit cards as a primary strategy for earning frequent flyer points and miles.
Reason #1: As I’ve looked through my Google Analytics, I’ve found that people who arrive on a search term like “best air mile credit cards” or “Chase Sapphire Preferred credit card” tend to stick around and look at several different pages. These are the topics my evolving audience is most interested in.
However, people who arrive on search terms like “airport games for kids” and “family vacation” tend not to visit other pages, and they leave quickly.
Thus, I’ll be writing about what seems most interesting to people – maximizing credit card rewards, earning points through credit cards, evaluating the best credit cards, and finding the best points programs.
Am I still going to share tips and tricks for cheap travel?
Yes, I’ll still occasionally show you how to get the best price on hotels and flights. However, since I usually just use points these days, I’m finding it hard to remember the days when I actually paid cash.
Reason #2: I really like writing about those topics, and I enjoy releasing my inner geek.
I do all this sort of stuff (evaluating points programs) anyway, so I may as well share what I’ve learned.
Reason #3: I’m qualified to talk about this stuff. As a personal finance blogger, I tend to know more than the average person about things like credit scores and personal finances. Thus, I can help you understand the financial implications of using credit cards as a strategy for getting points.
Reason #4: In this current environment, credit cards are the most lucrative way to earn flyer and hotel points and miles. You could spend hours using other strategies to get frequent flyer miles or earn a years worth of miles in one application.
Reason #5: It is a good business move. Writing about credit cards is more profitable than writing about ways to save money on food while you’re vacationing.
2. The content on this site will be aimed at a US audience of people who want to maximize how they earn frequent flyer mileage with credit cards.
I think there are a lot of people who are interested in getting into the points and miles game by getting credit cards, but there are too many questions, doubts, and fears. Others want to be sure that they are getting value out of every dollar they spend on a card.
I think this site can help those newbies get the information they need to proceed with confidence. It can also provide seasoned professions with helpful information on mileage programs, credit scores, and credit card rewards.
3. I’m slowly going to launch a travel coaching and consultation program.
The goal of Help Me Travel Cheap has always been to teach you the cheapest way to vacation. Miles and points is the cheapest way. I now own the Travel Free Coach website and will be offering different types of travel related coaching and consultations through that site. The offerings will initially be limited, but they will expand over time.
4. Jeri, my wife, is retiring from Help Me Travel Cheap.
She has zero minus two interest in the topics I introduced above. However, she still remains Help Me Travel Cheap’s biggest (and smallest) fan. Whenever I can twist her arm, I’m sure she’ll write up a few guest posts about family travel.